90-Day Growth Blueprint for a Local Roofer
A suburban Chicago roofing contractor was competing for attention in a crowded local market. The business had a strong reputation offline, but its online presence did not reflect it, and the team lacked a clear, prioritised plan for search, social and content.
They needed a practical roadmap — not a stack of ideas — that showed what to fix first and how to keep content flowing without hiring a production team.
Our approach. We ran a full SEO audit and a competitor analysis of the leading local roofing companies, then translated the findings into a week-by-week 90-day action plan. To keep social channels active, we created a library of AI video prompts and a social content plan tailored to roofing projects, seasonality and local search demand.
A clear plan the team can execute
The contractor now has a prioritised roadmap: quick technical and local SEO fixes first, then content and social built on a repeatable AI-assisted video workflow — with every step tied to a goal they can measure.
- Technical & local SEO audit
- Local competitor analysis
- Week-by-week 90-day action plan
- AI video prompt library & content plan